World Chess Launches Brains Are Duty-Free Campaign
Why we think this is neutral
This RNS announcement is a general update from World Chess PLC and does not contain any of the mandatory news types, such as contract news, order news, trading update, or annual results. Therefore, the sentiment score is neutral.
Key Points
- World Chess PLC launches "Brains Are Duty-Free" campaign in response to U.S. tariffs
- Offers discounts to players in affected countries, including China, Vietnam, EU, and India
- Campaign aims to accelerate subscriptions and loyalty in strategically relevant regions
Summary
The retailer has launched a new international campaign offering discounts to players in countries affected by U.S. tariffs.
World Chess PLC (LSE: CHSS), the official partner of the International Chess Federation (FIDE) and operator of the global online chess platform Chess Arena, has announced the launch of its "Brains Are Duty-Free" campaign in response to the latest round of U.S. tariffs. The campaign offers discounts to players in affected countries, including China, Vietnam, the European Union, and India.
GENERAL UPDATE