Distil Plc announces U.S. distribution partnership for Blavod Black Vodka
Why we think this is good
This partnership represents a positive development for Distil, as it unlocks distribution for the Blavod brand in the significant U.S. vodka market. The RNS highlights strong demand for the product, suggesting the execution risk is relatively low. While the financial details are not quantified, the partnership with a recognized importer and the potential to re-establish Blavod's presence in the U.S. are positive indicators.
Key Points
- New partnership with AIKO Importers to relaunch Blavod Black Vodka in the U.S. market
- AIKO Importers has a nationwide distribution network and strong retail relationships
- U.S. vodka market is the largest spirit category globally, offering significant growth potential
Summary
Distil plc has announced a new partnership with AIKO Importers, Inc. to bring its Blavod Black Vodka brand back into the U.S. market. AIKO Importers is a nationally recognized importer and brand builder of premium wine and spirits, with an extensive distribution network across the U.S., Canada, and Puerto Rico. The partnership provides Blavod with immediate national reach, leveraging AIKO's strong retail relationships with major accounts like Costco, Total Wine, and Spec's. The U.S. vodka market is the biggest spirit category by volume and one of the largest globally, representing a significant growth opportunity for Distil.